In the state of Florida, we installed our embedded in-road solar markers on two curved roadways that experienced safety issues and roadway departure crashes. One project was a rural four lane divided high-speed arterial in Miami and the other was an urban two lane undivided low speed arterial in Jacksonville. Both projects contained conventional markings, signage and streetlights in accordance with MUTCD standards. Five years prior to the installation of our in-road lights, the Miami project experienced 8 nighttime roadway departure crashes including 2 fatalities. After the installation of our in-road solar markers, this same project experienced zero crashes the year after. Similarly, the Jacksonville project had 25 crashes prior to our installation, and zero crashes the year and a half afterwards.


SAVING LIVES is the United States Department of Transportation's primary goal.

Working to achieve safety among our MOST VULNERABLE ROAD USERS is paramount.
According to the National Highway Traffic Safety Administration, the economic and societal harm from motor vehicle crashes amounted to a whopping $871 billion in a single year. Of that total price tag, $277 billion attributed to economic costs and, although there is no value to loss of life, $594 billion was spent due to injuries and fatalities.

While the economic and societal costs of crashes are staggering, this clearly demonstrates that investments in safety are worth every penny to reduce frequency and severity of these tragic events.
Conventional current nighttime curve and lane delineation techniques such as markings, signing and Roadway Pavement Markings (RPMs) have limited visibility, rely on external light source and do not provide sufficient time for drivers to react to hazards ahead. Federal Highway Administration (FHWA) and the Manual on Uniform Traffic Control Devices (MUTCD) states the most effective countermeasure needs to be in the path of the low beam headlights. One of the most effective messages that we can provide drivers, especially distracted drivers, is between the headlights.

Our  iiRPMs  are low-cost, ready-to-use improvements that will enhance the safety of our roads and highways. These safety products will provide an economical benefit and most importantly SAVE LIVES.

NHTSA Pedestrian Safety 2018


Considering 52% are nighttime roadway departure crashes, the economic benefits of using iiRPMs are astounding and result in many lives being saved.

NHTSA Bicycle Safety 2018

FHWA Eye Tracking Study

Road safety facts ::

​Annual Global Road Crash Statistics

- Nearly 1.25 million people die in road crashes each year, on average 3,287 deaths a day.

- An additional 20-50 million are injured or disabled.
- More than half of all road traffic deaths occur among young adults ages 15-44.
- Road traffic crashes rank as the 9th leading cause of death and account for 2.2% of all deaths globally.
- Road crashes are the leading cause of death among young people ages 15-29, and the second leading cause of death worldwide among young people ages 5-14.
- Each year nearly 400,000 people under the age of 25 die on the world’s roads, on average over 1,000 a day.
- Over 90% of all road fatalities occur in low and middle-income countries, which have less than half of the world’s vehicles.
- Road crashes cost USD $518 billion globally, costing individual countries from 1-2% of their annual GDP.
- Road crashes cost low and middle-income countries USD $65 billion annually, exceeding the total amount received in developmental assistance.
- Unless action is taken, road traffic injuries are predicted to become the fifth leading cause of death by 2030.


Annual United States Road Crash Statistics

- Over 37,000 people die in road crashes each year
- An additional 2.35 million are injured or disabled
- Over 1,600 children under 15 years of age die each year
- Nearly 8,000 people are killed in crashes involving drivers ages 16-20
- Road crashes cost the U.S. $277 billion per year, or an average of $900 per person
- 50% of rural highways and 63% of urban roadways fatalities occur at nighttime.
- 52% of fatalities are resulted from Roadway departure crashes.

NHTSA Traffic Safety 2018



Internally IIluminated Raised Pavement Marking